https://pitcheers.com/p/lucia-cordeyro
L

Lucia Cordeyro

Head of Product

Buenos Aires, Argentina LinkedIn

We conducted a long-format interview with Lucia to cover their career in depth — revealing how Lucia actually thinks, decides, and performs.

How Lucia works

A behavioral read of how Lucia operates — decisions, stakeholders, the problems they take on, and what drives them.

Decision Making

The candidate demonstrates strong decision-making capabilities, often acting autonomously to identify problems and implement solutions. They have taken the initiative to lead projects and develop educational programs, showcasing their ability to rally teams around their vision. Their experience in roles that required them to translate ideas into actionable plans indicates a proactive approach, rather than relying on close supervision or escalation for decisions.

Stakeholders

The candidate operates at both tactical and strategic levels, engaging with a diverse range of stakeholders including department heads, project managers, and external partners. Their experience in leading teams and collaborating with professionals from various fields suggests they are comfortable navigating complex stakeholder landscapes. They have also interacted with regulatory bodies and educational institutions, indicating a breadth of relationships that extends beyond their immediate team.

Problem Complexity

The candidate is equipped to handle complex, long-term problems, as evidenced by their leadership in educational program development and curriculum design that spans multiple years. They have successfully managed initiatives that require strategic planning and execution over extended timeframes, demonstrating their capability to address challenges that involve multiple workstreams. Their ability to adapt to changing educational needs further highlights their proficiency in managing complex issues.

Motivations

The candidate appears to be intrinsically motivated by continuous learning and the desire to innovate within the education sector. Their career trajectory reflects a pursuit of roles that allow for personal and professional growth, as well as a passion for leveraging technology to enhance educational outcomes. This drive for intellectual challenge and the opportunity to make a meaningful impact in education is evident in their job changes and stated interests.

Background

About

My work centers on the intersection of educational innovation and product management, where I lead initiatives that enhance learning experiences. At TeeRead, I spearhead product development for an English learning platform tailored for schools, ensuring that our offerings meet both educational standards and market demands. Previously, at Aprende Institute, I directed a content operation across Argentina and Mexico, successfully reducing course production timelines from 12 months to just 3. This role required a keen understanding of both educational quality and business viability, allowing me to create solutions that resonate with diverse learner needs.

I approach decision-making with a focus on understanding the root causes of challenges, particularly in educational contexts. My method involves gathering feedback from stakeholders, including students and educators, to identify pain points and bottlenecks. This collaborative approach enables me to assess available resources and explore alternative solutions, often leading to innovative educational strategies that are both effective and adaptable. My experience in leading teams has taught me the importance of flexibility and responsiveness in a rapidly changing environment, particularly during my tenure at Aprende Institute, where I navigated the complexities of transitioning from in-person to virtual learning.

Colleagues recognize me for my ability to blend educational insights with practical implementation, fostering a culture of continuous improvement. In my current role, I contribute by developing robust educational frameworks that prioritize learner engagement and success. My commitment to quality and innovation drives me to explore new methodologies and technologies, ensuring that our educational products not only meet but exceed the expectations of our users.

Experience

  1. Head of Product

    May 2025

    TeeRead

    I led the development of innovative educational products, collaborating closely with a small, diverse team. My daily responsibilities included defining product requirements, coordinating with developers, and ensuring that our offerings met the evolving needs of users. I utilized agile methodologies to manage our workflow, which allowed us to adapt quickly to feedback and iterate on our products effectively.

    When faced with unclear requirements, I prioritized open communication with both our internal team and potential users. For instance, I initiated discussions to gather insights on user needs, which informed our product direction. This collaborative approach ensured that we were not only addressing immediate concerns but also aligning our development efforts with long-term goals.

    A notable challenge arose when we had to decide whether to launch a new feature that could enhance user engagement but risked compromising the quality of our educational content. After thorough discussions with my team, we chose to delay the launch until we could ensure that the feature met our quality benchmarks. This decision reinforced our commitment to educational integrity and fostered a culture of accountability within the team.

  2. Project Lead

    Apr 2025 – Jul 2025

    Somos Red

    I engaged deeply with a small, agile team to develop innovative educational solutions, focusing on understanding the diverse needs of stakeholders, including educators, students, and business leaders. My day-to-day tasks involved conducting user interviews and feedback sessions to gather insights directly from our target audience, which informed our product features and ensured they aligned with educational goals. I facilitated brainstorming sessions to encourage collaborative problem-solving, fostering a sense of ownership within the team.

    When faced with challenges, such as managing limited resources while meeting ambitious project timelines, I prioritized tasks based on immediate user needs and long-term strategic goals. For instance, I made the decision to focus on developing a core set of functionalities that would deliver the most value to users in the short term, while deferring less critical enhancements for future iterations. This required clear communication with stakeholders to align expectations and maintain project momentum.

    A notable example of my work was when I led the initiative to refine our project direction amidst shifting priorities. I organized user feedback sessions that revealed critical insights about user needs, which allowed us to pivot our approach effectively. This iterative process not only improved our product outcomes but also strengthened team cohesion as we navigated the complexities of our projects together.

  3. Directora de Diseño Instruccional

    Aug 2022 – Feb 2025

    Aprende Institute

    I led the development and implementation of educational programs, focusing on enhancing the quality of learning experiences. My daily tasks included coordinating a small team, defining learning objectives, structuring content, and managing delivery timelines. I utilized instructional design methodologies and agile project management to streamline our processes, ensuring that our curriculum remained responsive to the fast-paced changes in technology and market demands.

    When challenges arose, I prioritized collaboration and sought diverse perspectives from my team. For instance, I recognized that the profiles we initially sought for instructional design were not meeting our needs. This prompted me to pivot our hiring strategy to focus on candidates who possessed both academic credentials and the adaptability to embrace new teaching methods. Engaging in discussions with my team allowed us to clarify problems and prioritize initiatives effectively, balancing immediate operational needs with long-term strategic goals.

    A notable challenge was transitioning our educational offerings from a traditional in-person format to a fully online model. This required logistical planning and the recruitment of instructors who could thrive in a virtual environment. I had to make tough decisions about which courses to prioritize for online delivery, weighing student engagement against market demands. This experience refined my ability to lead through uncertainty, fostering a culture of continuous improvement within my team.

  4. Líder de Arquitectura Instruccional

    May 2022 – Aug 2022

    Aprende Institute

    In a dynamic startup environment characterized by rapid growth and constant change, I found myself navigating the complexities of educational content development. The team was small, which heightened the stakes as we aimed to deliver innovative learning experiences in a landscape evolving due to technological advancements. Collaborating closely with educators, developers, and management, I worked to ensure our educational offerings met the diverse needs of our student base. The ambiguity of working in a startup often meant facing unclear requirements and shifting priorities, which required me to be adaptable and proactive in my approach. For instance, I frequently engaged with stakeholders to clarify expectations and gather insights, allowing me to align our objectives with the evolving market demands.

    As I delved into curriculum design, I made pivotal decisions that shaped our educational framework. One significant choice was to prioritize the integration of agile methodologies in our project management processes. This decision enabled us to respond swiftly to feedback and adapt our courses in real-time, ensuring relevance in a fast-paced market. I often defined problems myself, identifying gaps in our curriculum that needed immediate attention rather than waiting for directives from higher-ups. This proactive stance allowed me to facilitate discussions with educators and industry experts, fostering a culture of collaboration that drove innovation. For example, when faced with the challenge of updating course content to reflect the latest industry standards, I organized brainstorming sessions that encouraged input from various stakeholders, leading to actionable insights and collaborative solutions.

    Throughout this experience, I encountered numerous challenges that tested my decision-making abilities. One notable difficulty was managing the tension between maintaining high educational standards and the need for rapid course updates. I had to make trade-offs, often opting to implement incremental changes rather than overhauling entire programs, which could disrupt the learning experience. This required me to handle incomplete information and conflicting feedback from various sources, necessitating a careful balancing act. By prioritizing student feedback and leveraging data from course evaluations, I continuously refined our offerings. Ultimately, this role not only enhanced my ability to navigate uncertainty but also solidified my commitment to fostering an educational environment that is both responsive and impactful.

  5. Learning Lead

    Jan 2022 – May 2022

    Henry

    In a dynamic and rapidly evolving environment, I found myself immersed in a startup culture that demanded agility and innovation. The team was small yet diverse, comprising individuals with varying expertise, all focused on creating impactful educational experiences. This context presented a unique set of challenges, particularly in designing and implementing courses that not only addressed the immediate needs of adult learners but also adapted to the fast-paced changes in technology and market demands. The ambiguity of expectations often left me navigating a landscape where clarity was scarce, requiring me to be proactive in defining problems and seeking solutions that were both creative and practical.

    As I engaged with stakeholders, I prioritized collaboration and open communication, which became essential in my decision-making process. I made key decisions regarding course content and structure, often relying on feedback from both learners and instructors to refine our offerings. When faced with incomplete information, I adopted an iterative approach, testing ideas and gathering insights to inform subsequent actions. For instance, I recognized the need for flexibility in course design, which led me to advocate for a more modular approach that allowed for quick updates in response to industry trends. This decision not only streamlined our processes but also empowered the team to respond swiftly to learner feedback and market shifts. I often found myself defining problems rather than merely executing predefined tasks, which required balancing immediate needs with long-term strategic goals.

    Throughout this experience, I encountered significant challenges, particularly in aligning the diverse perspectives of team members and stakeholders. Trade-offs were inevitable; for example, I had to weigh the depth of content against the need for accessibility and engagement. In navigating these complexities, I adapted by fostering a culture of experimentation, encouraging my team to explore new teaching methodologies while remaining focused on our educational objectives. This approach not only enhanced our course offerings but also built a resilient team capable of thriving in uncertainty. Ultimately, the experience shaped my perspective on how to create meaningful learning experiences that resonate with adult learners, reinforcing my commitment to leveraging technology in education.

  6. Responsable Académica

    Jul 2019 – Dec 2021

    Coderhouse

    I led the development and implementation of educational programs, focusing on creating courses that could be frequently updated to align with the latest trends in technology and job market demands. My daily tasks involved engaging with educators, students, and industry professionals to identify their needs and pain points. I utilized agile methodologies to manage the course development process, ensuring that the content remained relevant and adaptable to the fast-paced changes in the sector.

    When faced with unclear requirements, I adopted an iterative approach to problem-solving. For instance, after launching a new course, I gathered initial feedback from a small group of students, which allowed me to refine the curriculum based on their experiences before a wider rollout. This process not only improved the content but also fostered a sense of ownership among educators, as they contributed to the evolution of the programs.

    A notable example of my work was when I prioritized the development of a new course in response to emerging industry needs. I collaborated closely with instructors and industry experts to define the course structure and content. By piloting the course with a select group of students, I was able to gather valuable insights that informed necessary adjustments, ultimately enhancing the course's effectiveness and relevance.

  7. Colaboradora académica

    Feb 2017 – Jul 2019

    Universidad del Salvador

    In a structured yet dynamic environment, I collaborated closely with a small team focused on academic planning and curriculum development. The context was defined by the need to create and modify study plans for various degree programs, which required navigating a complex regulatory landscape. This environment was characterized by a blend of established norms and the necessity for innovation, particularly for programs that had a direct impact on professional qualifications, such as medicine and engineering. The ambiguity often stemmed from balancing compliance with the desire for curricular innovation, making every decision critical as we aimed to enhance educational offerings while adhering to strict guidelines.

    As I engaged with stakeholders, I prioritized understanding the existing frameworks and the specific needs of the programs we were tasked with updating. For instance, when I initiated discussions with colleagues to identify areas for improvement in a curriculum, I focused on gathering input from faculty and industry professionals to ensure that proposed changes were both relevant and compliant. This collaborative process allowed me to define problems more clearly rather than simply executing pre-defined tasks. I often found myself making decisions based on incomplete information, particularly when regulatory guidelines were ambiguous. In these instances, I relied on my judgment and the insights of my team to navigate uncertainties, ensuring that we moved forward without compromising the quality of education.

    Throughout my tenure, I faced significant challenges that required careful consideration and trade-offs. One notable challenge was balancing the urgency of curriculum updates with the thoroughness required for regulatory approval. I learned to prioritize tasks by assessing their impact on student outcomes and compliance timelines. For example, when we identified a need for a new program in response to emerging industry trends, I had to weigh the benefits of rapid implementation against the potential risks of not meeting regulatory standards. This experience taught me the importance of adaptability; I often had to pivot our strategies based on feedback from stakeholders or changes in regulatory expectations. Ultimately, my ability to navigate these complexities and make informed decisions contributed to a more responsive and relevant educational framework, laying the groundwork for future innovations in the curriculum.

  8. Docente

    Apr 2016 – Dec 2017

    St. Patrick's School

    In a dynamic educational environment, I navigated the complexities of a classroom filled with diverse students, each bringing unique backgrounds and learning needs. This setting was often unpredictable, requiring me to remain adaptable and responsive to the varying levels of understanding and interest among my students. The ambiguity of each day was palpable; I had to be prepared for unexpected questions and challenges that could arise at any moment. My role involved not just delivering content but also fostering an engaging learning experience, which meant constantly assessing classroom dynamics and adjusting my approach to meet the needs of all learners.

    Key decisions I made were centered around prioritizing interactive activities over traditional lectures, recognizing that hands-on learning could significantly enhance student engagement and retention. When faced with unclear curriculum guidelines, I took the initiative to seek clarification from my superiors while also relying on my judgment to fill in the gaps. This involved collaborating with colleagues to share insights and strategies, ensuring that I adhered to institutional standards while tailoring my teaching methods to better suit my students' needs. I often defined problems myself, such as identifying when a student struggled with a concept, which allowed me to implement targeted interventions that fostered a supportive learning environment.

    Throughout this experience, I encountered various challenges that tested my adaptability and decision-making skills. One significant difficulty was managing a classroom with a wide range of abilities, which often led to conflicting needs among students. I had to make trade-offs, such as deciding whether to slow down the pace for those who needed more time or to push forward to keep the curriculum on track. This required careful consideration of the potential impact on overall class performance and individual student growth. By actively seeking feedback from students about their learning experiences, I refined my approach, ensuring that I met their needs while maintaining the integrity of the curriculum. This iterative process not only improved my teaching methods but also deepened my understanding of the complexities involved in education, ultimately shaping my future endeavors in the field.

Education

  1. Especialización en Dirección de Instituciones Educativas

    Apr 2020

    Universidad Austral, Argentina

    I pursued a specialization in Educational Institution Management at Universidad Austral, Argentina, which deepened my understanding of educational leadership and administration. This program equipped me with essential skills in strategic planning and quality management, enabling me to effectively oversee educational programs. In my current role, I apply this knowledge to enhance curriculum design and ensure the continuous improvement of educational standards within my team.

  2. Profesorado, Ciclo Pedagógico Universitario

    Jan 2019 – Dec 2020

    Universidad del Salvador

    During my time studying for the Profesorado in Ciclo Pedagógico Universitario at Universidad del Salvador, I gained a deep understanding of educational theories and pedagogical strategies that are essential for effective teaching. This program honed my ability to design and implement engaging learning experiences tailored to diverse student needs. I apply this knowledge and skill daily in my current role, where I lead teams in creating innovative educational solutions that enhance learning outcomes.

  3. Licenciatura, Ciencias de la Educación

    Jan 2014 – Dec 2017

    Universidad del Salvador

    I earned my degree in Licenciatura en Ciencias de la Educación from Universidad del Salvador between January 2014 and December 2017, where I gained a comprehensive understanding of educational theories, methodologies, and the intricacies of curriculum development. This academic achievement honed my ability to design effective learning experiences tailored to diverse student needs. I apply this knowledge and skill daily in my current role, where I lead teams in creating innovative educational solutions that enhance learning outcomes.